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Pic of Growth Now Movement with Justin Schenck

The Hidden Heist: How to Unlock Your True Wealth with Bill Cates

October 21, 2025
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Growth Now Movement with Justin Schenck

Description

In this episode of the Growth Now Movement, I sit down with Bill Cates, one of the leading voices in the world of referrals, client relationships, and financial success. Bill’s journey is far from ordinary — from his early days as a rock and roll drummer to becoming a best-selling author, speaker, and expert in the financial services industry, his story is packed with lessons on reinvention, resilience, and redefining success.

We dive into his brand-new book, The Hidden Heist, and unpack the mindset shifts that can help anyone unlock greater abundance — both financially and personally. Bill shares his perspective on how our beliefs, self-worth, and value perception directly shape our relationship with money. This isn’t just about making more — it’s about changing how you think about money, time, and value so you can create long-term fulfillment and balance.

Throughout our conversation, Bill reveals the practical strategies that have helped countless professionals and entrepreneurs build thriving businesses through referrals and relationships. We talk about how to increase the real value you bring to others, the magic of compounding value (not just compounding interest), and how the smallest consistent actions can create massive long-term success.

Bill also opens up about his personal life — from getting married later in life to becoming a father — and how those experiences transformed his understanding of love, legacy, and what success truly means. It’s an honest, powerful conversation that bridges business and life, strategy and heart, ambition and contentment.

Whether you’re a financial advisor, entrepreneur, or someone simply looking to redefine your money mindset, this episode will give you tools and perspective to grow your wealth, deepen your relationships, and live more intentionally.

In This Episode, You’ll Learn:
  • How to shift your money mindset to attract more abundance and flow

  • Why your beliefs about value determine your income and impact

  • The real power of referrals and client relationships for business growth

  • How compounding value leads to exponential results in life and business

  • Practical strategies to build trust and deliver transformation to clients

  • The importance of rest, rejuvenation, and balance in sustainable success

  • How fatherhood reshaped Bill’s view of success, purpose, and love