Cookie Consent: We use cookies to give you the best online experience, for analytics, performance, and to tailor the experience towards your interests.

Skip to content
Pic of The CMO Podcast

Alexandra von Plato (Publicis Health) | Storytelling & Healthcare

December 9, 2020

The CMO Podcast


Alexandra von Plato is the CEO of Publicis Health which is a healthcare communications network that comprises nearly 12 agency brands. PHCG was established in 2003, and was the first healthcare-specific network in communications, and their goal is to create effective marketing and advertising for major pharmaceutical and healthcare companies.  In this conversation, Alexandra talks about how her career as a creative helps inform her executive decisions, and how storytelling is at the core of their business decisions. She also discusses how messaging and her business has been affected by COVID-19.  Support our sponsor Deloitte and experience their guidance on resilience for brands in navigating the COVID-19 pandemic. Learn more at