Chats with Kent C. Dodds
Description
Kent talks with **Alex Hillman** of **Stacking the Bricks** about customer research, product fit, and the kind of product engineering that starts before implementation: understanding who you are serving, what they already believe, and how to make people feel understood instead of sold to.
They cover audience selection, observational research, helping in public, aligning your work with customer and business priorities, and why AI makes human judgment, trust, and synthesis more important rather than less.