Code Story: Insights from Startup Tech Leaders
Description
Matt Schwartz is a lover of food. It's been a huge part of his personal and professional life, in such areas like evidence based nutrition, exercise science, and the history & economics of our food system. As a kid, he was a picky eater. Over time, learning to eat better was a catalyst towards personal improvement for Matt. He believes that food, more so than anything else, shapes the health of our planet and the health of us, as individuals.
Not surprisingly, he loves to seek out the best food nearby. But outside of food, he has become obsessed with chess, and is being coached by a grandmaster. He's proud of the fact that one of his opponents resigned after 7 moves. Beyond chess, he always working through a good book.
His current venture started by researching the food industry, specifically the world of produce. Post this, Matt and his team realized that this part of the food world was ripe for disruption.
This is the creation story of Afresh.
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